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A Diamond Unlike Any Other... Hyde Park's Classica

The latest buzz at Hyde Park Jewelers is all about a new square cut diamond that is head-turning in its innovation and beauty. And it's available exclusively at Hyde Park Jewelers.

The proprietary diamond cut-called the "Classica" and available in sizes ranging from ¾ carats to 2 carats-was in the making for a full year before being introduced by Hyde Park in late 2004. Michael Pollak, Steven Rosdal and Bruce Chase, Director of Diamond Merchandising for Hyde Park, had a hunch that this cut, incorporating aspects of the ever-popular princess cut with enhanced fire, would be a hit. Customers have responded to the "Classica" diamond with zealous enthusiasm.

Developing new cuts in diamonds is a rarity to begin with. Even more unusual is the fact that a new cut in any gemstone generally comes to market through the cutters, not by design of a retailer. The trio worked closely with diamond cutters to define precisely the proportions in a square stone that would flash the rainbow of colors normally achieved in a round diamond.

The Classica incorporates a step cut on top with a modified brilliant cut on the bottom, 70 facets in all. The corners of the stone are cut at a 135 degree angle and the tolerances for proportions are exceedingly tight, lending to the brilliance and fire. Already several brides have selected the Classica cut as theirs.

"We knew what we wanted to achieve," says Chase. "The Classica is very unique and already very popular." Future brides like the idea that their diamond is unique, unlike the princess cut that is seen everywhere.

Have questions about your diamond or gemstone? Ask the Graduate Gemologist.



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